Are Energy Drinks Safe for Kids?

Are Energy Drinks Safe for Kids?

Prime Energy Drinks: Are They Safe for Kids?

Prime Energy Drink

Aug. 29, 2023 – The popularity of Prime Energy drinks among children has sparked concerns among parents and regulatory bodies. Reports of children falling ill after consuming these beverages have prompted some schools to ban them, with a few unverified cases even requiring hospital visits. As parents grapple with the safety of Prime Energy drinks, it raises the question: Are these beverages okay for my kid to drink?

The Prime Energy Drink Craze and the FDA Investigation

The craze for Prime Energy drinks took off on TikTok after its launch in 2022, with videos of children and teens expressing excitement about the products. The drinks gained further attention during the summer when they partnered with the popular soccer team, Futbol Club Barcelona.

However, the FDA began investigating Prime products following a letter from U.S. Senate Majority Leader Chuck Schumer to FDA Commissioner Robert Califf, MD, raising concerns about their potential adverse health effects. Schumer warned that these beverages, which have become status symbols for kids, could pose serious health risks.

In response, the founders of Prime, Logan Paul and KSI, assert that the FDA’s involvement is a “false narrative” propagated by the media. Despite their claims, the FDA has released a statement acknowledging Schumer’s concerns and promising a direct response.

Prime Hydration vs Prime Energy – What’s the Difference?

Prime Energy drinks are sold at major retailers, grocery stores, and some gas stations and convenience stores. They come in two varieties: an energy booster and a caffeine-free hydration drink called Prime Hydration.

Prime Energy contains 200 milligrams of caffeine, equivalent to the caffeine content in six 12-ounce cans of Coca-Cola or two 12-ounce cans of Red Bull. On the other hand, Prime Hydration contains 250 milligrams of BCAAs (branched-chain amino acids), which are known for their role in muscle rebuilding and athletic performance. Prime Energy also contains zinc, antioxidants, and electrolytes, but no BCAAs.

According to Dr. David Berger, a pediatrician in Tampa, FL, Prime Hydration does not contain enough BCAAs to pose a health risk to children. In fact, BCAAs can be beneficial for high school athletes involved in sports that require strength and muscle development.

However, the concern lies in Prime Hydration possibly acting as a “gateway” for children to try Prime Energy. Dr. Jennifer L. Temple, an exercise and nutrition sciences professor, explains that the similarity in packaging and branding of the two drinks can confuse parents, who may mistakenly assume they are more similar in composition than they actually are.

Potential Risks and Considerations

Pinpointing Prime or any energy drink as the main cause of sudden severe illness can be challenging for doctors due to the short half-life of caffeine. Nevertheless, children with certain health issues, such as tachycardia (rapid heart rate), could become seriously ill after consuming high amounts of caffeine.

For children who regularly consume caffeine but have no underlying medical conditions, mild side effects such as anxiety, jitters, and insomnia may occur. It’s essential for parents to be aware of these potential risks and monitor their children’s caffeine consumption closely.


While Prime Energy drinks continue to be under scrutiny by federal regulators, it is crucial for parents to make informed decisions regarding their children’s consumption of these beverages. The American Academy of Pediatrics discourages all children and adolescents from using caffeine and other stimulants, emphasizing the importance of prioritizing their overall health and well-being. By understanding the differences between Prime Hydration and Prime Energy, staying informed about potential risks, and consulting with medical professionals, parents can make sound decisions to protect their children’s health.